From November 23rd to 25th, the eleventh edition of G Come Giocare took place in Milan transforming the Fieramilanocity event pavilion and bringing Christmas to the city


It was a whole weekend dedicated to the toy industry, with three days of shows and workshops surrounded by the most beloved characters of adults and children and other great surprises. The perfect way to combine business with fun and entertainment for the little ones.

In this new edition the fair has doubled the space: two pavilions dedicated to the novelties of the world of toys and entertainment for the whole family.

The licensee Rocco Giocattoli was present with Robocar Poli, which, to the delight of children, brought the heroes of the popular TV series of Cartoonito. In addition, different activities such as presentation of the catalog, choreographies with children, handicrafts and a circuit with bicycles among other things took place in their stand.

Finally, on Sunday 25th, when the fair ended, the children were able to continue enjoying themselves comfortably on the sofa thanks to the television marathon dedicated to Robocar Poli on the channel Cartoonito from 6pm.

Of course, Kally’s Mashup was present too at this fair, with the broadcaster DeA Kids. The main activity of their stand was the “Party Mirror”, a magic mirror that was personalized making kids get in contact with the series and obtain a personalized photo. During the weekend a lot of children played around and were invited to test and enjoy the KMU Magic Mirror and they all happily did.